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ONLY 26% OF ADULTS AGREE

96% OF KIDS BELIEVE THEY ARE CREATIVE.GET THE SYSTEM + THE BOOK
BEN RENNIE /  AUTHOR

BEN RENNIE / AUTHOR

THE BOOK OUT NOW

THE BOOK OUT NOW

AUTHOR

AUTHOR

Then school happened, then work, then life. By adulthood, 2% of us still test as creative. This is the repair work.

CREATIVE RESEARCH

Ben works with some of the world's leading brands to solve complex problems. He speaks publicly on design, creativity, brand strategy, and climate. His new book, Lessons in Creativity, is available now.

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RENNIE LAB
RENNIE LAB

LA + SYDNEY + SALT LAKE CITY

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AWARD WINNING AUTHOR

Twenty-two years of work with Nike, Patagonia, Chanel, Stone Island, the NBA, Westpac, and Australia Post. I run Rennie Lab between LA, Sydney, and Salt Lake City. For brands and ventures built to last.

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DESIGNER, CREATIVE, FOUNDER.

I've worked with brands from Nike, Ray-Ban, Chanel, Dolce & Gabbana, Patagonia, the Utah Jazz, Westpac Bank, the NBA, and Australia Post to ambitious startups. I own Reny® Studio, ReeStack, and Rencarta Venture Lab—building brands and ventures that create impact and stand the test of time.

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ABOUT MY NEW BOOK

Lessons in Creativity is your guide to rediscovering the creative confidence you had as a child. Through raw stories from 20 years working with Nike, Patagonia, and Chanel, learn what it takes to think, lead, and create differently.

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I spent two decades helping brands think differently - turns out, we all need to do the same thing.

This book is everything I wish someone had told me when I thought creativity was for other people.

I wrote this book to rediscover my own creativity - and hopefully help you find yours.

LESSONS IN CREATIVITY MANIFESTO POSTER BUNDLE - VERT Eyewear

After 22 years of writing about good ideas, I realized the best one was right in front of me: we're all still creative.

“This is an exceptional book by a bloke who has been waiting for the world to catch up"

Tim Ross
TV Presenter & Comedian